feat(pricing): recalibrate to real Hytale market (149€/349€/790€)

Pricing refonte après rapport 3 (RESEARCH/Hytale/3 Pricing Calibration).

**Décision clé du rapport** : aucun serveur Hytale n'a payé €500+ pour
un plugin single en 2026 (public data). Top server Runeteria = 29 CCU
peak, €200-800/mois gross revenue ceiling. 70-80% du top 30 serveurs
= volunteer/owner-coded, zéro budget externe.

**Nouvelle grille adaptée à la réalité du marché Hytale** :
- Plugin Essentiel     149€   (1 feature, ≤8h, livraison 3-5j)
- Système Sur-Mesure   349€   (GUI in-game, ≤20h, 1-2 sem)  [featured]
- Module Flagship      790€   (quote-based, top-30 tier only)
- Retainer Mensuel     450€/mois (~12h/mo)
- Site Gaming          500€

**Ajout** : pricingNote avec mention 45€/h (spot fixes) et flagship CTA.

Ancienne grille (400€/1500€/5000€) filtrait 95% du marché — non viable.
Nouvelle grille capture ~85% de la demande Hytale observée tout en
laissant room upsell pour les 5-8 flagship servers réels.

RESEARCH/Hytale/3 ajouté (rapport complet avec top 30 audit, BBB
scatter analysis, WTP evidence par segment, 3 scénarios projetés).

Co-Authored-By: Claude Sonnet 4.6 <noreply@anthropic.com>
This commit is contained in:
2026-04-24 13:51:41 +02:00
parent 343df2dea2
commit 1282d0e350
4 changed files with 411 additions and 49 deletions
+24 -20
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@@ -417,48 +417,48 @@
"perMonth": "/month",
"onQuote": "Custom quote",
"simple": {
"name": "Express Plugin",
"description": "Small plugin delivered in 1-2 days. Perfect for a focused feature on a growing server.",
"name": "Essential Plugin",
"description": "1 focused feature, up to 8h of dev. Perfect for adding a piece to your server without breaking the bank.",
"features": [
"Delivered in 1-2 business days",
"1 well-scoped feature",
"Commented code + README",
"Delivered in 3-5 days",
"Clear YAML config",
"30-day support included"
]
},
"complex": {
"name": "Scoped Project",
"description": "Full multi-feature system for RPG/MMO servers. Delivered in sprints over 2 to 6 weeks.",
"name": "Custom System",
"description": "Medium plugin (shop, quest, rank system) with in-game GUI. Up to 20h of dev, delivered in 1-2 weeks.",
"features": [
"Modular Kotlin/Java architecture",
"Multiple integrated plugins",
"Tests + technical documentation",
"60-day support included"
"Polished in-game GUI",
"Persistence + hot-reload",
"Tests + dev README",
"45-day support included"
]
},
"custom": {
"name": "Full MMO System",
"description": "End-to-end MMO infrastructure: cross-server economy, quest framework, network proxy. 4-8 weeks.",
"name": "Flagship Module",
"description": "Custom MMO system for ambitious servers (Runeteria / Hytown tier). 2-4 weeks, quote-based after scoping.",
"features": [
"End-to-end MMO stack",
"Integration with your codebase",
"Production-profiled performance",
"Knowledge transfer included"
"Co-built detailed spec",
"Existing codebase integration",
"Load tests + profiling",
"Knowledge transfer session"
]
},
"maintenance": {
"name": "Monthly Retainer",
"description": "4 to 8 hours per week dedicated to your server. Hytale API breaking-change tracking, continuous feature work.",
"description": "About 12h per month dedicated to your server: Hytale API patches, fixes, small features. Priority queue.",
"features": [
"4-8h/week depending on tier",
"~12h/month flexible",
"Hytale patch tracking included",
"Priority on urgent issues",
"Direct Discord communication"
"Dedicated Discord channel"
]
},
"web": {
"name": "Gaming / Server Website",
"description": "Showcase site or full platform for your server: vote-rewards, admin dashboard, monetization.",
"description": "Landing or full website for your server: vote-rewards, admin dashboard, SEO-optimized Nuxt/Vue.",
"features": [
"Nuxt/Vue SSR — SEO-optimized",
"Multi-list vote-rewards",
@@ -467,6 +467,10 @@
]
}
},
"pricingNote": {
"hourly": "Outside packages: €45/h excl. VAT, 1h minimum (spot fixes, audits).",
"flagshipCta": "Flagship: custom quote after a 30-minute scoping call."
},
"recentArticles": {
"title": "Recent articles",
"subtitle": "Latest writing on Hytale plugin development",